Open communication climates encourage employees through supporting them, through allowing them to participate in decision making, and, through trusting them, which assures the integrity of information channels. Ultimately, the openness of any communication climate depends upon the character of the participants. Openness often demands courage because the communicator operates with lowered or eliminated defensive barriers, even when standing up to verbal assault. Because open communicators have to articulate their positions in meetings, public arenas, and in print, they must be secure individuals, confident in their own positions, ability, and authority. Yet, while open communication climate may make formidable personal demands, such openness ultimately rewards both the individual and the organization in providing an environment where people thrive and enterprise flourishes.
Five characteristics of mass communication have been identified by Cambridge University's John Thompson. Firstly, it "comprises both technical and institutional methods of production and distribution". This is evident throughout the history of the media, from print to the Internet, each suitable for commercial utility. Secondly, it involves the "commodification of symbolic forms",as the production of materials relies on its ability to manufacture and sell large quantities of the work. Just as radio stations rely on its time sold to advertisements, newspapers rely for the same reasons on its space. Mass communication's third characteristic is the "separate contexts between the production and reception of information", while the fourth is in its "reach to those 'far removed' in time and space, in comparison to the producers". Mass communication, which involves "information distribution". This is a "one to many" f
One must be bold enough to express his/her views no matter where ever he is. This can prove to be one of the effective communication skill sets.
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